Cerveza Sol 12 Pk Btl
*The Product images shown are for illustration purposes only and may differ from the actual product.
*The Product images shown are for illustration purposes only and may differ from the actual product.
Sol, a crisp, light-bodied lager with an exquisite aroma and youthful identity. Named for a ray of sun sparkling through a German brewmasters mixing beaker, Sol has undergone a remarkable rebirth from a small working class brew to one of the greatest success stories in the history of Mexican beer. When market studies revealed that young people identified with the brands sunny individualism and enjoyed its clean, natural taste and smell, the company re-launched Sol domestically in 1993 as part of an innovative strategy that built buzz around the brand one region at a time. Today the brand is a powerhouse in Mexico and a serious player in Asia, the Middle East, and South America.
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Sol, a crisp, light-bodied lager with an exquisite aroma and youthful identity. Named for a ray of sun sparkling through a German brewmasters mixing beaker, Sol has undergone a remarkable rebirth from a small working class brew to one of the greatest success stories in the history of Mexican beer. When market studies revealed that young people identified with the brands sunny individualism and enjoyed its clean, natural taste and smell, the company re-launched Sol domestically in 1993 as part of an innovative strategy that built buzz around the brand one region at a time. Today the brand is a powerhouse in Mexico and a serious player in Asia, the Middle East, and South America.
